New PartnershipThe Russian software developer for online casinos, Connective Games, LLC is prepared to step into a whole other level of competition. In order to do so, the company is forming a partnership with GameOn Marketing. GameOn is a popular niche iGaming marketing agency. The partnership should be beneficial to both parties. Connective Games needs PR and even management services of GameOn while GameOn will be another recognizable name for GameOn to add to its client list. However, Connective Games may take more from the relationship. Connective Games, through GameOn, will enjoy a boost in brand awareness. In addition to the extra exposure, it is very likely that Connective Games will also gain access to more strategic partnerships to further their business. At least that is why they signed on with GameOn, and GameOn has proven to be very successful at this in the past. “Although we have been developing and implementing software on behalf of many of the industry’s leaders, we now feel that it’s time to develop our brand messaging further,” said CEO of Connective Games, Konstantin Zubarev. “GameOn Marketing truly understands this sector and has an enviable reputation of delivering an excellent and dedicated service to all its clients. I am really looking forward to working with the company to achieve all our marketing and sales objectives for 2009/10.” Connective Games is not as big a name in online casinos as Microgaming, but a partnership with a PR firm like GameOn is certainly a step in the right direction. |